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  • 174% more likely to have spent $2,500-$4,999 on computer software online in the last 6 months
  • 464% more likely to have spent $10,000 or more on consumer electronics in the last 6 months
  • 314% more likely to have purchased computer software online in the past 6 months
  • 63% more likely to watch online video
Source: Nielsen @Plan, ComScore Plan Metrix 2006-7